AI is getting faces. Engagement is up. Risk is up.The real problem isn’t intelligence — it’s uncontrolled behavior.Conversational drift kills enterprise adoption.Guardrails block failure. They don’t drive success.Behavioral governance is the missing layer.Emotion is a performance signal.SXSW 2026: AI moves from interface hype to governed outcomes.In last week’s piece, we...
SXSW 2026: The Year AI Got a Face
AI is moving from chatbots to fully embodied digital humans.SXSW will showcase the largest avatar deployment wave yet.Faces increase trust, engagement, and interaction time.But engagement ≠ business impact.Most AI Humans today are interface upgrades.The next wave will be measured on outcomes. As we head into SXSW, one shift is becoming...
SXSW 2026: The Year AI Got a Face
The interface shift happening in Austin — and what it signals for the future of AI AI is moving beyond chat and voice into fully embodied digital humans.SXSW 2026 will showcase the largest real-world deployment of AI avatars to date.Faces dramatically increase engagement, trust, and interaction time.But engagement alone does...